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I’m Mursalin Sany, a Website Audit, SEO, AEO, GEO and AI Search specialist helping businesses worldwide discover technical issues, content gaps, ranking problems, conversion barriers, and AI visibility weaknesses before they waste more time and money on the wrong strategy.
Your website should not just exist online.
It should rank, attract qualified visitors, build trust, generate leads, and appear across modern search platforms including Google AI Overviews, ChatGPT, Gemini, Perplexity, featured snippets, and voice search.
If your website is not ranking, not converting, losing traffic, getting fewer leads, or not being found in AI search, the problem is not always obvious.
A professional website audit helps identify the real reasons behind your website performance issues.
A website audit is a complete review of your website’s technical health, SEO structure, content quality, page speed, user experience, keyword targeting, indexing status, internal linking, schema markup, and AI search readiness.
It helps identify:
Many websites fail to grow not because the design is bad, but because search engines cannot properly understand the website.
Your content may look good but may not match search intent.
Your pages may load, but they may be slow on mobile.
Your website may receive visitors, but the conversion journey may be unclear.
A proper website audit goes deeper than automated SEO tools.
It connects technical problems, content issues, rankings, traffic, and business goals together.
Find out why your website is not ranking for the keywords your customers are already searching. I review page structure, keyword targeting, metadata, headings, content quality and search intent alignment.
Fix the technical issues holding your website back, including crawlability, indexing, broken links, redirects, canonical tags, page speed, schema errors, duplicate content and poor site architecture.
Improve titles, meta descriptions, headings, internal links, image SEO, page content, FAQs and CTAs so every important page is built to rank, answer questions and convert visitors.
Review whether your website is structured for ChatGPT, Google AI Overviews, Gemini, Copilot, featured snippets, answer boxes and voice search by checking answer quality, entity clarity, schema and trust signals.
Free tool reports flag symptoms and dump a long list of warnings. Mursalin Sany diagnoses causes using SERP analysis, competitor analysis, and real tracking data — then produces a fix order with page-level actions, template updates, and measurable KPIs.
Goals, target services, service area coverage, and what a qualified lead looks like. Success is defined before any analysis begins.
Crawls, GA4 and GSC review, Google Business Profile review, and competitor sampling. Access to GSC, GA4, GBP, and CMS (read-only is fine) is needed at this stage.
SEO strategy alignment, search intent mapping, and prioritised opportunities based on what will drive enquiries fastest — backed by SERP analysis.
Prioritised issues by impact, effort, and dependencies — with clear owners. Quick-win fixes for same-week deployment and structural fixes planned over sprints.
30/60/90-day roadmap with page list, templates to update, and a KPI tracking plan. A live handover call or recorded walkthrough so your team knows exactly what to do next.
Fix support, QA checks, and measurement against agreed conversion tracking — working directly with your developer or applied in your CMS.
Crawlability, indexation control, site architecture, Core Web Vitals, site speed, robots.txt rules, log file checks where available, and hreflang where relevant.
Keyword research and mapping, search intent validation, faceted navigation control, filters strategy, internal linking improvements, and anchor text planning.
Unique copy guidance, product descriptions at scale, structured data, review markup, image SEO, and template fixes at scale.
Canonical tags, parameter handling, pagination rules, and indexation safeguards to reduce thin content and duplication risk across variants and filters.
Crawlability, indexation control, site architecture, Core Web Vitals, site speed, robots.txt rules, log file checks where available, and hreflang where relevant.
Keyword research and mapping, search intent validation, faceted navigation control, filters strategy, internal linking improvements, and anchor text planning.
Unique copy guidance, product descriptions at scale, structured data, review markup, image SEO, and template fixes at scale.
Canonical tags, parameter handling, pagination rules, and indexation safeguards to reduce thin content and duplication risk across variants and filters.
Free tools flag symptoms. Mursalin Sany diagnoses causes using SERP analysis, competitor analysis, and real tracking data — then delivers a prioritised fix order tied to your specific lead generation goals, not a generic list of warnings.
Turnaround is agreed upfront based on your site size and scope. Most audits are delivered within 1 to 3 working days from the point of access being granted.
Yes. Every audit from Mursalin Sany includes a review of your visibility in Google AI Overviews, ChatGPT, Gemini, and Perplexity — these are now influencing buying decisions before users visit a website and cannot be ignored.
Yes. The audit is available as a fully standalone service. Optional pay-monthly implementation support is available after delivery if you want fixes shipped and performance improved — but there is no obligation.
Yes. All technical changes are documented clearly so developers can implement them cleanly. Mursalin Sany can also coordinate directly with in-house marketing teams on content briefs, category strategy, and reporting.
I’m Mursalin Sany. I am a Local SEO Consultant and AI Search Specialist with 3+ years of experience helping local businesses, service providers and e-commerce brands get found on Google, rank on Google Maps and show up inside AI-powered search platforms like ChatGPT, Gemini and Google AI Overviews. I am a verified freelancer on Upwork and work with clients across the UK, USA, Canada, Australia and the Middle East.
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